Increase Webinar Attendance Rates
Conversational channels provide a unique opportunity to connect and engage with your audience. Leverage Messenger and SMS to build a relationship and prompt more prospects to attend your webinar.
Developed an opt-in flow that prompted webinar registrants to also continue the conversation in Messenger or SMS.
After a prospect subscribes to Messenger/SMS they are delivered unique content that encourages attendance and sends reminders as the webinar time gets closer.